Integrated solution selling drives new revenue development
Marketechnique offers successful sales development and solution selling best practices to drive revenue development efforts. Your customers deserve fully customized and creatively integrated media programs to support marketing objectives that are increasingly fragmented and employ mixed media channels. We can help:

• Identify alternative revenue streams
• Create saleable advertising packages from existing and acquired media assets
• Craft and execute contextual advertising programs with leading Search vendors
• Manage production and operational aspects of sales and revenue programs
• Create and build content-based advertising packages and programs

Case study
Challenge: Create clutter-busting advertising package tied to Detroit carmaker’s Olympic sponsorship

Solution:
Created, built and managed content-based online special section providing engaging consumer-friendly content deeply tied to auto brand and values; included soup-to-nuts management of editorial creation and site production, as well as execution of online marketing and PR plan.

 

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